Sneakers Nike Air Jordan 1 Mid Chicago 2020

№ 800107
Brand: Nike
Free delivery above 100 BGN for Sofia
408.98 with VAT
340.81 no VAT
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The greatest sport shoe of all times

For many, the Air Jordan 1s are the shoe that kickstarted the global sneaker resale market, an industry recently valued at $6bn (£4.6bn) by Cowen Equity Research and predicted to be worth $30bn (£23bn) by 2030.

The Jordan 1 Mid Chicago 2020 is the latest high-heat Jumpman release, and it looks set to be one of the most popular pairs in a long time. What can we tell about the Jordan 1 Mid to convince you? We think that one look at this icon is enough to love him. The athletic silhouette with extra high shaft and the smooth leather upper make the sneaker look both sporty and elegant.

Dressed in the iconic Chicago colours from Michael Jordan’s first ever signature shoe in 1985, these will no doubt have Jordan fans from around the world excited. At that time Nike is a company in decline offering mostly track shoes and a couple of tennis models. The big NBA stars at the time – Magic Johnson, Larry Bird, Isiah Thomas, Julius Erving play with Converse. The big break-through of Nike is solely due to this pair of basketball sneakers and of course thanks to the “Air” Jordan.   

 

NBA bans the model after te first game Jorden used them but Nike takes dividends from that move by releasing an advert:

“On September 15th, Nike created a revolutionary new basketball shoe. On October 18th, the NBA threw them out of the game. Fortunately, the NBA can't stop you from wearing them. Air Jordans from Nike.”

 

Crafted from high-end smooth leather, the uppers take on the classic Air Jordan 1 silhouette that was designed by Peter Moore in 1985, originally launching in high-top, mid-top and low-top variants. The colorway consists of red, black and white colour-blocking, with iconic details such as Nike Swoosh logos and the Jordan Brand wings logo present as ever. Timeless design features such as the perforated toe box and padded ankle support make these a sneaker you’ll want to wear time and time again.

Beneath the feet, the whited-out rubber sole unit conceals Nike Air technology that makes these hugely supportive, whether you’re on the basketball court or the streets. For fans of the Jordan Brand, these are a must-cop, however if you’re just getting into MJ and Jordan’s these are a great place to start, so what are you waiting for?

In the sports shoes industry there is hardly more iconic model than this one. The fact the 35 years after its release date it has still been sold out in hours from all outlets and that it is exceptionally difficult to find is rather telling.

If you are a collector – this pair will be valued at 5 digits in a decade. 

Available in sizes: EU 38, 39, 40, 41, 42, 42.5, 43, 43.5, 44, 45, 46 and 47; UK 6, 6.5, 7, 7.5, 8, 8.5, 9, 9.5, 10, 10.5, 11, 11.5, 12 and 13.

 

Features:

Upper material leather
Inner material textile
Insole textile
Lace up closure  7-hole
Swoosh design Yes
Jordan logo on the tongue Yes
Wings logo on the side Yes
Padded ankle area Yes
EVA midsole Yes
AIR system Yes
Sole-stitching Yes
Manufacturer Code:
554724-173
Model:
Air Jordan 1 Chicago Mid

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